Insights
Plain talk about AI, creativity and small business.
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Press Zero for a Human
Why customers are fighting their way out of chatbots, and how the smartest companies are building automation people don’t need to escape.
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The Owl That Sells: What Duolingo Teaches Us About a Mascot
A green owl, a staged funeral and nearly 65 million daily learners. What a small business can borrow from Duolingo, and what it shouldn’t.
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Who Owns the Words?
Copyright, disclosure, and the murky ownership of AI-assisted creative work — and what marketers should know before they build a campaign on it
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The Newest Brush in an Old Studio
A worried writer on AI, art, and why he’s building a business on it anyway